Technologist / Marketer / Geek

  +65 9757 9715

Hello! I currently work for Viki as a Product Manager for Web and Community.

In a nutshell, I'm responsible for dreaming up and building out the next generation of web and community features for Viki's millions of fans around the world.

Before I joined Viki, I was at Microsoft leading the Bing Ads business for Southeast Asia, India and Korea. I was responsible for overall Bing Ads revenue and advertiser satisfaction across the region, as well as playing the role of an evangelist for Microsoft within the search ecosystem.

And before that, I was the regional Consumer Apps and Services Lead, where I drove overall brand strategy, marketing execution and user adoption for Internet Explorer,, OneDrive and Skype among the hundreds of millions of Internet users across Asia. I created Project Inori Aizawa, a global viral marketing campaign which used anime to promote Internet Explorer. I also produced Gargantia: Sky Courier, a WebGL-powered online game created in partnership with top Japanese anime studio, Production I.G.

And even further before that, I was a Technology Evangelist at the Microsoft Innovation Centre in Singapore, where I worked with customers and partners to help them innovate and build cool stuff with Microsoft technologies.

I’m also the co-founder and lead developer of Katsu News, a fully automated and algorithm-driven news aggregator for Japanese anime, music and pop culture.

Things that excite me include consumer technology, digital marketing, writing code, Cleveland sports teams, and anything related to Japan.

I am based in (too) sunny Singapore.


If you are interested, my public presentations are published on Speaker Deck.