Every shiny new application that emerges from Silicon Valley nowadays is always greeted by a flock of early adopters eager to try it out.
I don’t exactly consider myself an early adopter (imagine - I only started blogging recently, long after it was the cool and “in” thing to do so), but I do sign up and try out new services from time to time which I feel may fill a particular productivity void for me. (Still waiting for my Soocial invitation… Got it! Thanks!)
Some select applications, like FriendFeed and Toluu, instantly demonstrates that they has staying power for me. Most other applications? Not so much unfortunately.
Here are three social media applications which I recently gave up on and I’ll briefly explain why:
Identi.ca
Yes, I know some folks like John Hunt sing praises about open source microblogging, and it’s true that distributed architecture does wonders for scalability. However, my decision to leave Identi.ca boils down to one simple reason:
From a user’s perspective, it just doesn’t offer me any more value than Twitter.
For me, Identi.ca has exactly two useful features which Twitter doesn’t have: Auto-follow anyone who follows you, and OpenID support.
And in exchange, Identi.ca, users need to live with an inflexible content license, lose out a larger ecosystem of 3rd-party applications, and most importantly, don’t get access to the humongous network of existing Twitter users.
Now that Twitter’s scalability problems seem to be more or less under control, there is no reason for me to use any other Twitter clone, unless it brings something new to the table (like Plurk).
Also, additional minus points to Identi.ca for not allowing you to completely delete your account.
Brightkite
Brightkite is actually a pretty cool service, and I do believe that mobile-enabled and location-aware social networking applications will be the next big wave once we can agree on how different phones can automatically - and with consent - send location data to applications. (Google Android, perhaps?)
The reason why I deleted my Brightkite account was simply because there are not enough users in Singapore.
As Metcalfe’s law states, the value of your network is proportional to the number of users in your network.
If you have lots of friends and followers on Twitter or Facebook - you can gain tremendous value from your social network.
If you don’t follow many people on Twitter and not many people follow you - you gain less value from your social network.
If you have no friends on Brightkite because virtually no users live in the same location as you on a a location-based social network - it just gets downright depressing.
After diligently checking-in my location on Brightkite for a couple months and never getting any replies or notifications that someone is around me, I pulled the plug on the whole thing.
Maybe I’ll sign up again when there are more than 23 new user check-ins a month in Singapore.
Atomkeep
I thought Atomkeep was the holy grail for solving the problem for people like myself who need to maintain personal profiles in like 18 different applications and services. However, at the end of the day I deleted my Atomkeep account for three reasons:
- The performance was piss poor for about a whole week while I was trying it out. It’s one thing that Twitter doesn’t scale because of it’s gazillion users, but a new startup? FAIL.
- At that moment, it didn’t support all of the applications that I used (ironically, Brightkite was one of them), and I would of still needed to maintain my profile in multiple locations.
- The biggest issue for me however, was the incomplete vision and poor execution. I would of imagined Atomkeep having some slick GUI-driven capability to do basic field mapping and transformations so you can truly integrate all of your profiles together in as few data fields as possible. Instead what we got was basically a huge aggregation of all of the profile fields from all of the services. That provides no value for me. And there is repetition everywhere also. In order to synchronize my LinkedIn profile with my Twitter profile properly, I need to provide my home page (i.e. blog) URL in at least two fields. Why not give me the option to map both of those fields onto the same data?
Folks, maintaining multiple profiles may be a pain, but it’s hardly a deal breaker. A profile synchronization service really has to bring something unique and new to the table. What about pulling your profile photo from Gravatar? What about custom privacy settings so that some sites will receive your birthday and other sites won’t?








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